LANDSCAPE ARCHITECTURE, URBAN DESIGN AND PLANNING
Transforming Public Places With Your Community

LEED AP • CERTIFIED WBE, SLEB

FRUITVALE ALIVE!
OAKLAND, CA

Spanning six commercial nodes and three Community groups, Fruitvale Alive! is a two-mile streetscape project between E. 12th St. and Coloma St. in the City of Oakland.

Our goal was to provide a unique Community Identity and aid wayfinding within the Fruitvale and Dimond Districts.  Although the Districts could not agree upon a common theme, the color and graphic style unify the signs, while maintaining their individuality.


“Leslie and her team have been wonderful at navigating the messy and sometimes contentious neighborhood input process with grace. They have taken our feedback into account and come back with ideas for addressing our concerns. We were impressed with their work and look forward to seeing the project come to fruition.”

Mercedes Corbell
Community Member

4400 MARKET STREET, OAKLAND, CALIFORNIA 94608 • TELEPHONE 510-465-4030 • CA LIC. 2431 • AZ LIC. 43284